Direct and personal interviews whose method of approaching / selecting the interviewee can be Street Intercept, In Home or Random Route, allowing the latter to guarantee randomness in the sample selection. They can be interviews supported on paper (PAPI) or on computer (CAPI).
Telephone interviews (Computer Assisted Telephone Interviews) conducted with the end consumer or B2B segment, based on a specific computer program for that purpose or directly on the Web. The client can listen to interviews in real time.
Ideal for testing products or concepts. They can take place in the Central Location (Hall Test) or at the consumer's home (HUT).
Gathering opinions about the political image / parties or voting intentions from the population. The results obtained allow political forces and candidates to run for election, to make decisions and adopt strategies.
They allow the collection of opinions on concepts or new products, from the various specialists, in the area of health.
Method widely used to check the quality of the service provided or to collect specific information about products / services / structures.
Survey of prices or characteristics of products and services directly at the point of sale.
Counting people and vehicles / traffic in general, normally complemented by surveys of destination origin. Generally used prior to the construction and remodeling of infrastructures, this methodology is also used for purposes as diverse as a previous study for road construction, implementation of queue management systems or definition of individual / team objectives.
Group discussion composed of consumers or professional groups with specific characteristics according to each project.
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